Communication and Promotion
Public Relations and Lobbying
Getting your message across to members and non-members is increasingly important. Our experienced staff can advise on branding and trademarking to make your association highly distinguishable.
Cognition Association Management can co-ordinate your public relations image using the specialist and national press, newsletters and all types of promotional literature. A regular series of articles, interviews and other press items can increase the awareness of your association and increase your membership significantly.
If you are concerned with current or future UK or EU legislation then lobbying maybe appropriate. Co-ordination of PR and lobbying is important and we can provide specialist advice on how to ensure that your association’s views are heard.
We can provide a service to represent the association to outside bodies and government. Powerpoint presentations or videos can also be prepared and delivered if required.
PromotionIncreasing and retaining members are key issues for any association as they rely on their members to survive. Cognition Association Management has the experience to put together an appropriate marketing plan to help you achieve your membership objectives, and the tools to deliver it. From simple newsletters to sales videos, our staff are able to advise on your requirements. If required our staff can talk to your potential new members, finding out their individual membership requirements and advising on membership options and benefits as if we were your association staff. Tracking leads and reporting back as often as required.